Heinz Gravy Condiment Sauces Up Thanksgiving Leftovers

This Thanksgiving, HEINZ is turning its attention to the day after Thanksgiving with the debut of HEINZ Leftover Gravy. The first-ever squeezable bottle of HEINZ Homestyle Turkey Gravy transforms the Thanksgiving staple into a condiment perfectly poised for the ultimate leftover sandwich.

Thanksgiving has evolved into more than just one meal - it’s a multiday celebration. 94 percent of Americans craft Thanksgiving leftover sandwiches and nearly half agree that gravy is the must-have ingredient. Inspired by the Moist Maker, a viral sandwich thanks to a beloved '90s sitcom, HEINZ is going all in on providing hosts the ticket to the deliciously nostalgic leftover sandwich: a slice of bread generously soaked in rich gravy.

“While HEINZ Gravy has always been a fan favourite on the Thanksgiving table, we decided to focus our attention on the day after ritual - because we all know leftovers are the best part and our unmistakably rich and smooth gravy makes them that much better,” said Jamie Mack, associate director of brand communications for HEINZ US. “A social media favourite among millennial sitcom-lovers, the Moist Maker epitomized an obsession with holiday food crafted with care and detail. Now, HEINZ is celebrating the fans who share an irrational love of the nostalgic sandwich by providing the key to a delicious day-after sandwich: HEINZ Leftover Gravy.”

“This idea started with a simple truth: Thanksgiving doesn’t end at dinner, the next-day leftover sandwich is just as much a part of the tradition. We wanted to celebrate that by creating HEINZ Leftover Gravy, turning gravy into a squeezable condiment that makes that encore meal easier, and a lot more fun, to make". said Hannah Santangelo, group creative director, Zeno Group.

The new condiment launches as HEINZ doubles down on gravy during its most important time of year for a growing demographic of millennial hosts who are redefining holiday traditions. Fans can get a jar of gravy for the big feast and the day after, making it easier than ever to make a leftover sandwich just as craveable as the feast itself.

Fans can order a jar of 12oz. HEINZ Homestyle Turkey Gravy on Walmart.com and receive a limited-edition HEINZ Leftover Gravy Kit featuring a Leftover Gravy squeezable bottle and a recipe card for the 'Ultimate Thanksgiving Leftovers Sandwich' while supplies last.